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A few of our favourite things...#tinycrowdloves

DID YOU KNOW... that colour can increase brand rec DID YOU KNOW... that colour can increase brand recognition by 80%?⠀ ⠀ Colour is one of the most noticeable, tangible components of a brand.⠀ ⠀ It plays a large role in how a brand is perceived and helps with recognition and memorability.⠀ ⠀ But how do you go about choosing your brand colours?⠀ ⠀ I tend to ignore colour psychology... rather than focussing on choosing colours that attract your ideal audience, I like to pick colours that you really love and are core to your personality (at the end of the day you'll be looking at those colours every day so you gotta love them!)⠀ ⠀ 〰️⠀ ⠀ Here are 5 factors that I consider when helping you pick your brand colours:⠀ ⠀ 1️⃣ A bold colour: this usually ends up being your primary brand colour.⠀ ⠀ 2️⃣ A complimentary colour: usually a colour that contrasts or compliments your bold colour.⠀ ⠀ 3️⃣. A neutral colour: this usually pairs wells with your first 2 colours⠀ ⠀ 4️⃣ A dark colour: your copy is so essential in portraying your brand personality so we need to make it readable (even if your palette is shaping up to be a soft and light!)⠀ ⠀ 5️⃣ A light colour: a good backup colour for backgrounds and supporting elements⠀ ⠀ 〰️⠀ ⠀ Do you have to use 5 colours?⠀ ⠀ Nup.⠀ ⠀ You usually won't use every colour on every item.⠀ ⠀ I always find it's helpful to start somewhere and add or remove colours depending on the style you're trying to achieve to make it uniquely you. ⠀ ⠀ I’d love to know on the scale of 1 to 10 ⠀ 1 = 😕 not really⠀ 10 = 🥰 I adore my colours ⠀ ⠀ Do you adore your brand colours?⠀ ⠀ I’ll go first and rate mine in the comments 👇🏼⠀ .⠀ .⠀ .⠀ .⠀ Background image by the talented @theshiftcreative⠀
For someone who (if I'm really honest) is a total For someone who (if I'm really honest) is a total introvert, I usually prefer to sit quietly in the background. ⠀ ⠀ So I've been doing lots of listening, observing and reflecting lately and the word kindness has popped up in my mind numerous times.⠀ ⠀ We're all trying to figure out how to be actively more inclusive and have a longer lasting impact.⠀ ⠀ I know I will very likely make mistakes trying to do the right thing but that doesn't mean I should stop trying.⠀ ⠀ So I choose kindness.⠀ ⠀ 〰️⠀ ⠀ Kindness to see good intentions, intentions to change.⠀ ⠀ Kindness that it will take time to unlearn and change things that haven't been changed before.⠀ ⠀ Kindess (and courage) to sit in the uncomfortable and lean towards rather than ignore it.⠀ ⠀ Kindness to listen, learn, reimagine and action.⠀ ⠀ Kindness that every person has a story, a history and ultimiately wants to be heard.⠀ ⠀ I choose kindness to navigate through these moments.⠀ ⠀ 〰️⠀ ⠀ Kindness, it's a language that everyone can see.
How did we get to the end of May already?! 😲⠀ How did we get to the end of May already?! 😲⠀ ⠀ I'm in denial that winter is coming (in 4 days time!) with some colour exploration today.⠀ ⠀ I love making colour palettes, it’s a strange obsession to see how colours look alongside each other and how they come together to create different moods.⠀ ⠀ This is one of many colour palettes I'm playing with for a super fun project for a skincare brand.⠀ ⠀ No winter shades in my world today, just pops of colours!⠀ ⠀ I would love to know which colour palette is your fave. ⠀ ⠀ Jump over to my stories to see the different combos and place your votes in!⠀ ⠀ I'd be forever grateful for your feedback! ✨
[4/4] Love notes that keep me going... and ones li [4/4] Love notes that keep me going... and ones like these shows me I'm on the right path and affirms I'm doing exactly what I'm called to do.⠀ ⠀ 〰️⠀ ⠀ As a women owned brand it’s our priority to support other women. When we found Tiny Crowd we were excited. And when we started working together we knew it would be the perfect match. It was so fun and easy that it didn’t seem like work. We love our logo, we love our packaging, and we love you Tiny Crowd! ⠀ ⠀ 〰️⠀ ⠀ I'm so proud of the work and even more thankful for @thestill_beauty trusting me to craft their brand and packaging.⠀ ⠀ #thankyou
This morning I took a moment…. to experiment and This morning I took a moment…. to experiment and play!⠀ ⠀ No brief.⠀ No plan.⠀ No rhyme or reason.⠀ ⠀ I just wanted to explore and let my design mind wonder.⠀ ⠀ And the result... I created a simple homepage mockup of what I imagine it could be for @thestill_beauty ⠀ ⠀ This wasn't part of their brief but taking a breather this morning from client work reminded me that playing and experimenting is just as important as working.⠀ ⠀ If anything I feel like it's set me up for reigniting my creativity today and replenished my creativity cup ✨⠀ ⠀ Lovely designers, photographers, artists, creative peeps... I'd love to know what you do to replenish your creativity cup?⠀ ⠀ Is experimenting and playing part of your ethos?⠀ ⠀ Right now I'm feeling quite refreshed so I vote team YES to more play and wonder!
[3/4] Behind the scenes on some logo concepts I di [3/4] Behind the scenes on some logo concepts I did for @thestill_beauty ⠀ ⠀ ➰ The Look: Modern naturals. Clean. Simple. Chic.⠀ ⠀ ➰ The Feel: Organically smooth. Weighted. Grounded. Cool.⠀ ⠀ ➰ The Scent: Clean natural. Light. Floral. Fresh.⠀ ⠀ ➰ The Taste: Light mineral. Clean. Effervescent. Refreshing.⠀ ⠀ I had so much fun coming up with concepts... honestly, it's a #dreamproject ⠀ ⠀ Which ones do you like?⠀ Let me know in the comments!
DID YOU KNOW... that colour can increase brand rec DID YOU KNOW... that colour can increase brand recognition by 80%?⠀ ⠀ Colour is one of the most noticeable, tangible components of a brand.⠀ ⠀ It plays a large role in how a brand is perceived and helps with recognition and memorability.⠀ ⠀ But how do you go about choosing your brand colours?⠀ ⠀ I tend to ignore colour psychology... rather than focussing on choosing colours that attract your ideal audience, I like to pick colours that you really love and are core to your personality (at the end of the day you'll be looking at those colours every day so you gotta love them!)⠀ ⠀ 〰️⠀ ⠀ Here are 5 factors that I consider when helping you pick your brand colours:⠀ ⠀ 1️⃣ A bold colour: this usually ends up being your primary brand colour.⠀ ⠀ 2️⃣ A complimentary colour: usually a colour that contrasts or compliments your bold colour.⠀ ⠀ 3️⃣. A neutral colour: this usually pairs wells with your first 2 colours⠀ ⠀ 4️⃣ A dark colour: your copy is so essential in portraying your brand personality so we need to make it readable (even if your palette is shaping up to be a soft and light!)⠀ ⠀ 5️⃣ A light colour: a good backup colour for backgrounds and supporting elements⠀ ⠀ 〰️⠀ ⠀ Do you have to use 5 colours?⠀ ⠀ Nup.⠀ ⠀ You usually won't use every colour on every item.⠀ ⠀ I always find it's helpful to start somewhere and add or remove colours depending on the style you're trying to achieve to make it uniquely you. ⠀ ⠀ I’d love to know on the scale of 1 to 10 ⠀ 1 = 😕 not really⠀ 10 = 🥰 I adore my colours ⠀ ⠀ Do you adore your brand colours?⠀ ⠀ I’ll go first and rate mine in the comments 👇🏼⠀ .⠀ .⠀ .⠀ .⠀ Background image by the talented @theshiftcreative⠀
For someone who (if I'm really honest) is a total For someone who (if I'm really honest) is a total introvert, I usually prefer to sit quietly in the background. ⠀ ⠀ So I've been doing lots of listening, observing and reflecting lately and the word kindness has popped up in my mind numerous times.⠀ ⠀ We're all trying to figure out how to be actively more inclusive and have a longer lasting impact.⠀ ⠀ I know I will very likely make mistakes trying to do the right thing but that doesn't mean I should stop trying.⠀ ⠀ So I choose kindness.⠀ ⠀ 〰️⠀ ⠀ Kindness to see good intentions, intentions to change.⠀ ⠀ Kindness that it will take time to unlearn and change things that haven't been changed before.⠀ ⠀ Kindess (and courage) to sit in the uncomfortable and lean towards rather than ignore it.⠀ ⠀ Kindness to listen, learn, reimagine and action.⠀ ⠀ Kindness that every person has a story, a history and ultimiately wants to be heard.⠀ ⠀ I choose kindness to navigate through these moments.⠀ ⠀ 〰️⠀ ⠀ Kindness, it's a language that everyone can see.
How did we get to the end of May already?! 😲⠀ How did we get to the end of May already?! 😲⠀ ⠀ I'm in denial that winter is coming (in 4 days time!) with some colour exploration today.⠀ ⠀ I love making colour palettes, it’s a strange obsession to see how colours look alongside each other and how they come together to create different moods.⠀ ⠀ This is one of many colour palettes I'm playing with for a super fun project for a skincare brand.⠀ ⠀ No winter shades in my world today, just pops of colours!⠀ ⠀ I would love to know which colour palette is your fave. ⠀ ⠀ Jump over to my stories to see the different combos and place your votes in!⠀ ⠀ I'd be forever grateful for your feedback! ✨
[4/4] Love notes that keep me going... and ones li [4/4] Love notes that keep me going... and ones like these shows me I'm on the right path and affirms I'm doing exactly what I'm called to do.⠀ ⠀ 〰️⠀ ⠀ As a women owned brand it’s our priority to support other women. When we found Tiny Crowd we were excited. And when we started working together we knew it would be the perfect match. It was so fun and easy that it didn’t seem like work. We love our logo, we love our packaging, and we love you Tiny Crowd! ⠀ ⠀ 〰️⠀ ⠀ I'm so proud of the work and even more thankful for @thestill_beauty trusting me to craft their brand and packaging.⠀ ⠀ #thankyou
This morning I took a moment…. to experiment and This morning I took a moment…. to experiment and play!⠀ ⠀ No brief.⠀ No plan.⠀ No rhyme or reason.⠀ ⠀ I just wanted to explore and let my design mind wonder.⠀ ⠀ And the result... I created a simple homepage mockup of what I imagine it could be for @thestill_beauty ⠀ ⠀ This wasn't part of their brief but taking a breather this morning from client work reminded me that playing and experimenting is just as important as working.⠀ ⠀ If anything I feel like it's set me up for reigniting my creativity today and replenished my creativity cup ✨⠀ ⠀ Lovely designers, photographers, artists, creative peeps... I'd love to know what you do to replenish your creativity cup?⠀ ⠀ Is experimenting and playing part of your ethos?⠀ ⠀ Right now I'm feeling quite refreshed so I vote team YES to more play and wonder!
[3/4] Behind the scenes on some logo concepts I di [3/4] Behind the scenes on some logo concepts I did for @thestill_beauty ⠀ ⠀ ➰ The Look: Modern naturals. Clean. Simple. Chic.⠀ ⠀ ➰ The Feel: Organically smooth. Weighted. Grounded. Cool.⠀ ⠀ ➰ The Scent: Clean natural. Light. Floral. Fresh.⠀ ⠀ ➰ The Taste: Light mineral. Clean. Effervescent. Refreshing.⠀ ⠀ I had so much fun coming up with concepts... honestly, it's a #dreamproject ⠀ ⠀ Which ones do you like?⠀ Let me know in the comments!

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It's a cool passion, borderline obsession.

  • Qmilk beverage cafe brand identity by Holycow Design | Fivestar Branding Agency – Design and Branding Agency & Curated Inspiration Gallery #beverages #branding #brandingdesign #brandinginspiration #brand #brandidentity #branddesign #identitydesign #design #geometricdesigns #fivestarbranding
  • #TheHelloCup
  • Check Out the Elegant Minimal Packaging For This Hand Cream — The Dieline | Packaging & Branding Design & Innovation News
  • very cool use of type
  • Boteaga specialty tea store logo, branding and packaging by W/H design | Fivestar Branding Agency – Design and Branding Agency & Curated Inspiration Gallery #tea #branding #brand #packaging #businesscards #printdesign #design #packaging #logo #logodesign #behance #dribbble #pinterest #fivestarbranding
  • Qmilk beverage cafe brand identity by Holycow Design | Fivestar Branding Agency – Design and Branding Agency & Curated Inspiration Gallery #beverages #branding #brandingdesign #brandinginspiration #brand #brandidentity #branddesign #identitydesign #design #geometricdesigns #fivestarbranding
  • #TheHelloCup
  • Check Out the Elegant Minimal Packaging For This Hand Cream — The Dieline | Packaging & Branding Design & Innovation News
  • very cool use of type
  • Boteaga specialty tea store logo, branding and packaging by W/H design | Fivestar Branding Agency – Design and Branding Agency & Curated Inspiration Gallery #tea #branding #brand #packaging #businesscards #printdesign #design #packaging #logo #logodesign #behance #dribbble #pinterest #fivestarbranding

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