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Designing with your audience in mind.
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Our happy clients that love to work and play.TESTIMONIALS

A few of our favourite things...#tinycrowdloves

If you were to tell me that shit would get raw and If you were to tell me that shit would get raw and real when it comes to developing your brand strategy I would have said 'get outta here'. But my god, the layers peeled back and for the last 15 weeks I've immersed myself and my brand in trusting @speakoutstudio process in her brand plan program. The result: 💫 Clarity on my brand messages & content pillars. 💫 Learning that living out my purpose and values will in turn attract the people I want to work with and love to work with. 💫 It's ok not to solve every barrier to my product and service (what a relief!). 💫 Building up my self worth and confidence in delivering my brand promise. 💫 Meeting 14 fabulously inspirational women who have brought joy into my week on a Thursday. 💫 And the biggest mindset shift; relief to think there's no real competitors and you can run your own lane cos no one is you and that is your power! So even though all good things must come to an end, I'm ready to step forward, one step at a time, and bring my brand plan to life. I'm excited and nervous all at the same time, and I hope you'll continue to come along with me on this journey. Su-Ann x
I got a little annoyed the other day by an email 🤔⠀ ⠀ I randomly received an email (a marketing email) from a company I did not know so I googled them to see if their site rang any bells. It didn't...⠀ ⠀ I read their email and it touched on the global pandemic and the challenges facing the IT and technology sector. Then it goes on to say their team is well-positioned to help and they have limited spots in their marketing program etc etc etc. ⠀ ⠀ While I was reading this, my annoyance grew and when I got to the end... I scrolled right down to the bottom and unsubscribed. ⠀ ⠀ The whole day I was thinking about that email and it made me realise 2 lessons.⠀ ⠀ One, getting your email segmentation right is so important especially if you're wanting to personalise your emails. eg. I'm not in the IT or technology sector so at that point I was starting to disconnect with the content.⠀ ⠀ Two, building and nurturing your email list to know, like and trust you before going in for a sale. eg. I had no prior emails from this company and the first one they send me is to join their program.⠀ ⠀ Looking back now I'm thankful for that email to remind me... ⠀ ⠀ Don't be that person that forgets to treat their email list as human beings.⠀ ⠀ I know I'd choose to work with businesses that are based on relationships than transactions, every single time.
DID YOU KNOW... that colour can increase brand rec DID YOU KNOW... that colour can increase brand recognition by 80%?⠀ ⠀ Colour is one of the most noticeable, tangible components of a brand.⠀ ⠀ It plays a large role in how a brand is perceived and helps with recognition and memorability.⠀ ⠀ But how do you go about choosing your brand colours?⠀ ⠀ I tend to ignore colour psychology... rather than focussing on choosing colours that attract your ideal audience, I like to pick colours that you really love and are core to your personality (at the end of the day you'll be looking at those colours every day so you gotta love them!)⠀ ⠀ 〰️⠀ ⠀ Here are 5 factors that I consider when helping you pick your brand colours:⠀ ⠀ 1️⃣ A bold colour: this usually ends up being your primary brand colour.⠀ ⠀ 2️⃣ A complimentary colour: usually a colour that contrasts or compliments your bold colour.⠀ ⠀ 3️⃣. A neutral colour: this usually pairs wells with your first 2 colours⠀ ⠀ 4️⃣ A dark colour: your copy is so essential in portraying your brand personality so we need to make it readable (even if your palette is shaping up to be a soft and light!)⠀ ⠀ 5️⃣ A light colour: a good backup colour for backgrounds and supporting elements⠀ ⠀ 〰️⠀ ⠀ Do you have to use 5 colours?⠀ ⠀ Nup.⠀ ⠀ You usually won't use every colour on every item.⠀ ⠀ I always find it's helpful to start somewhere and add or remove colours depending on the style you're trying to achieve to make it uniquely you. ⠀ ⠀ I’d love to know on the scale of 1 to 10 ⠀ 1 = 😕 not really⠀ 10 = 🥰 I adore my colours ⠀ ⠀ Do you adore your brand colours?⠀ ⠀ I’ll go first and rate mine in the comments 👇🏼⠀ .⠀ .⠀ .⠀ .⠀ Background image by the talented @theshiftcreative⠀
For someone who (if I'm really honest) is a total For someone who (if I'm really honest) is a total introvert, I usually prefer to sit quietly in the background. ⠀ ⠀ So I've been doing lots of listening, observing and reflecting lately and the word kindness has popped up in my mind numerous times.⠀ ⠀ We're all trying to figure out how to be actively more inclusive and have a longer lasting impact.⠀ ⠀ I know I will very likely make mistakes trying to do the right thing but that doesn't mean I should stop trying.⠀ ⠀ So I choose kindness.⠀ ⠀ 〰️⠀ ⠀ Kindness to see good intentions, intentions to change.⠀ ⠀ Kindness that it will take time to unlearn and change things that haven't been changed before.⠀ ⠀ Kindess (and courage) to sit in the uncomfortable and lean towards rather than ignore it.⠀ ⠀ Kindness to listen, learn, reimagine and action.⠀ ⠀ Kindness that every person has a story, a history and ultimiately wants to be heard.⠀ ⠀ I choose kindness to navigate through these moments.⠀ ⠀ 〰️⠀ ⠀ Kindness, it's a language that everyone can see.
How did we get to the end of May already?! 😲⠀ How did we get to the end of May already?! 😲⠀ ⠀ I'm in denial that winter is coming (in 4 days time!) with some colour exploration today.⠀ ⠀ I love making colour palettes, it’s a strange obsession to see how colours look alongside each other and how they come together to create different moods.⠀ ⠀ This is one of many colour palettes I'm playing with for a super fun project for a skincare brand.⠀ ⠀ No winter shades in my world today, just pops of colours!⠀ ⠀ I would love to know which colour palette is your fave. ⠀ ⠀ Jump over to my stories to see the different combos and place your votes in!⠀ ⠀ I'd be forever grateful for your feedback! ✨
[4/4] Love notes that keep me going... and ones li [4/4] Love notes that keep me going... and ones like these shows me I'm on the right path and affirms I'm doing exactly what I'm called to do.⠀ ⠀ 〰️⠀ ⠀ As a women owned brand it’s our priority to support other women. When we found Tiny Crowd we were excited. And when we started working together we knew it would be the perfect match. It was so fun and easy that it didn’t seem like work. We love our logo, we love our packaging, and we love you Tiny Crowd! ⠀ ⠀ 〰️⠀ ⠀ I'm so proud of the work and even more thankful for @thestill_beauty trusting me to craft their brand and packaging.⠀ ⠀ #thankyou
If you were to tell me that shit would get raw and If you were to tell me that shit would get raw and real when it comes to developing your brand strategy I would have said 'get outta here'. But my god, the layers peeled back and for the last 15 weeks I've immersed myself and my brand in trusting @speakoutstudio process in her brand plan program. The result: 💫 Clarity on my brand messages & content pillars. 💫 Learning that living out my purpose and values will in turn attract the people I want to work with and love to work with. 💫 It's ok not to solve every barrier to my product and service (what a relief!). 💫 Building up my self worth and confidence in delivering my brand promise. 💫 Meeting 14 fabulously inspirational women who have brought joy into my week on a Thursday. 💫 And the biggest mindset shift; relief to think there's no real competitors and you can run your own lane cos no one is you and that is your power! So even though all good things must come to an end, I'm ready to step forward, one step at a time, and bring my brand plan to life. I'm excited and nervous all at the same time, and I hope you'll continue to come along with me on this journey. Su-Ann x
I got a little annoyed the other day by an email 🤔⠀ ⠀ I randomly received an email (a marketing email) from a company I did not know so I googled them to see if their site rang any bells. It didn't...⠀ ⠀ I read their email and it touched on the global pandemic and the challenges facing the IT and technology sector. Then it goes on to say their team is well-positioned to help and they have limited spots in their marketing program etc etc etc. ⠀ ⠀ While I was reading this, my annoyance grew and when I got to the end... I scrolled right down to the bottom and unsubscribed. ⠀ ⠀ The whole day I was thinking about that email and it made me realise 2 lessons.⠀ ⠀ One, getting your email segmentation right is so important especially if you're wanting to personalise your emails. eg. I'm not in the IT or technology sector so at that point I was starting to disconnect with the content.⠀ ⠀ Two, building and nurturing your email list to know, like and trust you before going in for a sale. eg. I had no prior emails from this company and the first one they send me is to join their program.⠀ ⠀ Looking back now I'm thankful for that email to remind me... ⠀ ⠀ Don't be that person that forgets to treat their email list as human beings.⠀ ⠀ I know I'd choose to work with businesses that are based on relationships than transactions, every single time.
DID YOU KNOW... that colour can increase brand rec DID YOU KNOW... that colour can increase brand recognition by 80%?⠀ ⠀ Colour is one of the most noticeable, tangible components of a brand.⠀ ⠀ It plays a large role in how a brand is perceived and helps with recognition and memorability.⠀ ⠀ But how do you go about choosing your brand colours?⠀ ⠀ I tend to ignore colour psychology... rather than focussing on choosing colours that attract your ideal audience, I like to pick colours that you really love and are core to your personality (at the end of the day you'll be looking at those colours every day so you gotta love them!)⠀ ⠀ 〰️⠀ ⠀ Here are 5 factors that I consider when helping you pick your brand colours:⠀ ⠀ 1️⃣ A bold colour: this usually ends up being your primary brand colour.⠀ ⠀ 2️⃣ A complimentary colour: usually a colour that contrasts or compliments your bold colour.⠀ ⠀ 3️⃣. A neutral colour: this usually pairs wells with your first 2 colours⠀ ⠀ 4️⃣ A dark colour: your copy is so essential in portraying your brand personality so we need to make it readable (even if your palette is shaping up to be a soft and light!)⠀ ⠀ 5️⃣ A light colour: a good backup colour for backgrounds and supporting elements⠀ ⠀ 〰️⠀ ⠀ Do you have to use 5 colours?⠀ ⠀ Nup.⠀ ⠀ You usually won't use every colour on every item.⠀ ⠀ I always find it's helpful to start somewhere and add or remove colours depending on the style you're trying to achieve to make it uniquely you. ⠀ ⠀ I’d love to know on the scale of 1 to 10 ⠀ 1 = 😕 not really⠀ 10 = 🥰 I adore my colours ⠀ ⠀ Do you adore your brand colours?⠀ ⠀ I’ll go first and rate mine in the comments 👇🏼⠀ .⠀ .⠀ .⠀ .⠀ Background image by the talented @theshiftcreative⠀
For someone who (if I'm really honest) is a total For someone who (if I'm really honest) is a total introvert, I usually prefer to sit quietly in the background. ⠀ ⠀ So I've been doing lots of listening, observing and reflecting lately and the word kindness has popped up in my mind numerous times.⠀ ⠀ We're all trying to figure out how to be actively more inclusive and have a longer lasting impact.⠀ ⠀ I know I will very likely make mistakes trying to do the right thing but that doesn't mean I should stop trying.⠀ ⠀ So I choose kindness.⠀ ⠀ 〰️⠀ ⠀ Kindness to see good intentions, intentions to change.⠀ ⠀ Kindness that it will take time to unlearn and change things that haven't been changed before.⠀ ⠀ Kindess (and courage) to sit in the uncomfortable and lean towards rather than ignore it.⠀ ⠀ Kindness to listen, learn, reimagine and action.⠀ ⠀ Kindness that every person has a story, a history and ultimiately wants to be heard.⠀ ⠀ I choose kindness to navigate through these moments.⠀ ⠀ 〰️⠀ ⠀ Kindness, it's a language that everyone can see.
How did we get to the end of May already?! 😲⠀ How did we get to the end of May already?! 😲⠀ ⠀ I'm in denial that winter is coming (in 4 days time!) with some colour exploration today.⠀ ⠀ I love making colour palettes, it’s a strange obsession to see how colours look alongside each other and how they come together to create different moods.⠀ ⠀ This is one of many colour palettes I'm playing with for a super fun project for a skincare brand.⠀ ⠀ No winter shades in my world today, just pops of colours!⠀ ⠀ I would love to know which colour palette is your fave. ⠀ ⠀ Jump over to my stories to see the different combos and place your votes in!⠀ ⠀ I'd be forever grateful for your feedback! ✨
[4/4] Love notes that keep me going... and ones li [4/4] Love notes that keep me going... and ones like these shows me I'm on the right path and affirms I'm doing exactly what I'm called to do.⠀ ⠀ 〰️⠀ ⠀ As a women owned brand it’s our priority to support other women. When we found Tiny Crowd we were excited. And when we started working together we knew it would be the perfect match. It was so fun and easy that it didn’t seem like work. We love our logo, we love our packaging, and we love you Tiny Crowd! ⠀ ⠀ 〰️⠀ ⠀ I'm so proud of the work and even more thankful for @thestill_beauty trusting me to craft their brand and packaging.⠀ ⠀ #thankyou

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It's a cool passion, borderline obsession.

  • Qmilk beverage cafe brand identity by Holycow Design | Fivestar Branding Agency – Design and Branding Agency & Curated Inspiration Gallery #beverages #branding #brandingdesign #brandinginspiration #brand #brandidentity #branddesign #identitydesign #design #geometricdesigns #fivestarbranding
  • #TheHelloCup
  • Check Out the Elegant Minimal Packaging For This Hand Cream — The Dieline | Packaging & Branding Design & Innovation News
  • very cool use of type
  • Boteaga specialty tea store logo, branding and packaging by W/H design | Fivestar Branding Agency – Design and Branding Agency & Curated Inspiration Gallery #tea #branding #brand #packaging #businesscards #printdesign #design #packaging #logo #logodesign #behance #dribbble #pinterest #fivestarbranding
  • Qmilk beverage cafe brand identity by Holycow Design | Fivestar Branding Agency – Design and Branding Agency & Curated Inspiration Gallery #beverages #branding #brandingdesign #brandinginspiration #brand #brandidentity #branddesign #identitydesign #design #geometricdesigns #fivestarbranding
  • #TheHelloCup
  • Check Out the Elegant Minimal Packaging For This Hand Cream — The Dieline | Packaging & Branding Design & Innovation News
  • very cool use of type
  • Boteaga specialty tea store logo, branding and packaging by W/H design | Fivestar Branding Agency – Design and Branding Agency & Curated Inspiration Gallery #tea #branding #brand #packaging #businesscards #printdesign #design #packaging #logo #logodesign #behance #dribbble #pinterest #fivestarbranding

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